Toys R Us creates one of the first AI ads with Sora

AI video is finding its way more and more into mainstream media. This week we had the release of one of the first Ad primarily made with A.I. While it wasn’t perfect, you can see how in the near future businesses will be doing this more often.

Toys R’ Us created an ad that is based on the origin story of their founder. This particular commercial had a main character that needed consistency throughout, but for the clips that are quick 4 second cutaways the quality is there to use.

Here is the lineup:

• Quick Headlines

• Claude has the ability to create documents and even games from text prompts

• Check out the complete content creation workflow using A.I. Tools

• Latest in all AI Tools for Creatives

QUICK A.I. CONTENT CREATION HEADLINES

• Luma A.I adds a keyframe feature to Dream Machine that gives you the ability to blend animation creations between two images.

• Magnific added a new feature called Magnific Relight. With this tools you can adjust lighting within an image to make everything run smoothly together in between frames

• Runway Gen 3 has become available to some creative partners and the outputs look amazing. It is now available to everyone!!

COMPLETE CONTENT CREATION PIPELINE

With all of the AI tools advancing so fast, I wanted to create a place that showed you the ins and outs of all of them and where they fall in the process. Check this out and shoot me a message if you would like to see something in this document that isn’t already there.

LATEST AI TOOLS FOR CREATIVES

Eleven Labs Reader App: Have any article, email or document read to you with high quality production ready voices.

Fable Prism: Real time generative design and animation. Empower your creative vision with AI Assisted Filmmaking

Studio AI: The new age design tool with Web Design AI

Bezi AI: Design 3D apps and games faster than ever before

Katalist AI: Visualize your ideas using storyboard AI to create pitches, storyboards, videos and more